Gerald Schönbucher

Gerald Schönbucher

CEO and Co-Founder, Hitmeister

Gerald Schönbucher is co-founder and CEO of Hitmeister, one of Germany’s leading multi-category internet marketplaces with 60+ mn EUR in sales. Hitmeister has more than 2mn registered customers, >5,000 professional sellers/suppliers and is active in >5,000 product categories.


In May 2016 Hitmeister became part of METRO Group’s subsidiary real,-. Gerald is a well-connected expert and speaker in e-commerce related topics. He has more than ten years of strategic and hands-on e-commerce experience and is also an active business angel in several consumer internet companies.


Gerald holds a graduate business degree and a PhD in Entrepreneurship, both qualifications from WHU  Otto Beisheim School of Management. He took graduate business classes at the University of Michigan Stephen M. Ross School of Business and at Sorbonne University, Paris. Before founding Hitmeister, Gerald acquired experience by working at companies like Deutsche Bank, BMW, KPMG, Unilever and Jamster.